I conducted this questionnaire to gather information about who is going to be my target audience, from this I have found out what audience I need to aim my teaser trailer at. From my research I have found out that I have to aim my trailer at both males and females between the ages of 17-25 (approx). The trailer is going to be of a horror genre and is going to be 60 seconds long approximate, which is enough time to grab the audiences attention without giving too much of the plot away. I conducted my questionnaire and found out that people don't like to much of the plot to be included and they like to see lots of fast cutting and editing to be used and suspense and tension to build up the fear factor of the trailer. I also found that they would like to see a new idea of a horror film to be included and not just your average horror film, and also include mystery and be gripping (leave a lasting effect). From my results I also found that people don't want to see the ending because it will spoil the whole film.
The psychographics of my audience are students in college who are doing there a-levels and vocational courses who are interested in horror films. Theese people probably go watching horror films outside of college to socialize taking trips to the cinemas so I have to consider this whilst selecting my audience for my horror teaser trailer. My social economic groups that will be viewing my trailer will be groups D and E as they are students (may have part time jobs) who are in education still and the other social groups probably wont be interested in watching my trailer.
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